Founded in 2017 by investment advisor Matt White, Unwind began as a personal solution to managing his own vacation homes. Frustrated by the lack of quality control and financial efficiency in traditional property management, White built a team of highly educated professionals who could deliver meticulous care and maximize returns. What started as a smart investment strategy quickly evolved into a premier luxury management company.
Today, Unwind oversees more than 130 high-end vacation rentals across 12 states and 18 vacation markets, including sought-after destinations like the Smoky Mountains, Gulf Shores, Blue Ridge, Broken Bow and Branson. Each property is hand-selected for its quality, character and ability to deliver unforgettable guest experiences.
Credit: Unwind Luxury Vacations
What distinguishes Unwind from other management companies in Arkansas and the Southeast is its strategic blend of technology, national reach and hospitality expertise. The team employs advanced tools to optimize bookings and pricing, supported by a robust infrastructure that spans multiple states. The nationwide guest network allows them to drive consistent occupancy and revenue, even in competitive markets.
In 2025, Unwind was named a top finalist for the Shortyz Awards, a global recognition of excellence in the short-term rental industry, a testament to its leadership and innovation.
Unwind’s mission is to build trusting relationships with homeowners while crafting first-rate travel experiences for guests. The team is highly selective about the properties they manage, ensuring every Unwind home reflects the brand’s commitment to luxury and consistency.
Credit: Unwind Luxury Vacations
As the short-term rental market evolves in 2025, investors face new challenges: high interest rates, shifting traveler expectations and more competition. Yet companies like Unwind demonstrate that, with the right strategy, full-service property management remains a powerful tool for both guest satisfaction and long- term financial success.
For those seeking a partner who understands both the art and economics of vacation rentals, Unwind offers a rare combination of expertise, integrity and vision.
Learn more at unwindluxuryvacations.com, and follow along on Facebook and Instagram for the latest. To reach the Unwind team, call 501.570.6174 or email [email protected].
Credit: Unwind Luxury Vacations
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